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3 Automotive Marketing Strategies that Increase ROI

Car dealerships don't have to be told that the market is getting more competitive as automobile mark...
Eric Thornsbrough Apr 6, 2018 5:52:09 AM

Is Dirty, Outdated Data Killing Your Dealership's Profits?

Dealerships have an epidemic on their hands, one that’s growing out of control and killing their pro...
Sean Marra Jan 23, 2018 1:30:00 PM

The importance of up to date data in your CRM

Ask a customer management professional to name the Number One killer of effective CRM systems, and y...
Eric Thornsbrough Jan 23, 2018 1:07:00 PM

5 Ted Talks To Watch If You Want To Understand Big Data

As a Creative Director and a Mechatronics Engineering student, I am a compulsive researcher. There i...
Juliana Toro Nov 10, 2017 5:58:58 PM

The marketing gold people leave behind

It’s a common occurrence - That nervous feeling that comes with paying high marketing costs to bring...
ePush! Oct 31, 2017 11:00:00 AM

Dirty Data And The Cost of Lost Opportunities

Dirty Data is said to cost business Trillions of dollars in lost opportunities per year. How much is...
Eric Thornsbrough Apr 26, 2017 8:37:04 AM

3 Reasons CRM Data Mining is Essential to Your Business

We’d like to tell you a story about a hero.
Eric Thornsbrough Mar 7, 2017 9:47:13 AM

Facts About Bots and Email Security

For a concerned advertiser, today's email marketing environment may resemble the Wild West more than...
Eric Thornsbrough Nov 8, 2016 7:03:52 AM

The 3 Trillion-Dollar Dirty Data Epidemic Facing Dealerships Nationwide

Dealerships have an epidemic on their hands, one that’s growing out of control and killing their pro...
Eric Thornsbrough Aug 15, 2016 6:31:00 PM

3 Simple Ways to Use Behavioral Data to Grow Your Dealership

For the past few years, dealers more than ever began leveraging the power of business intelligence a...
Eric Thornsbrough Jul 6, 2016 10:36:51 AM

900+ Digital Interactions BEFORE Purchase

 Auto dealership's and marketers alike understand that the average research timeline for a new car p...
Eric Thornsbrough Apr 24, 2016 8:39:43 AM

3 Reasons Why Your Dealership Needs to Be Mobile

Today’s consumers are always on the go and constantly connected with their digital devices.  A recen...
Zach Kempf Jun 23, 2015 5:41:46 PM

Simplifying Dealership CRM Technology

  This article originally appeared in the February 2015 issue of Used Car Dealer Magazine. By Zack K...
Zach Kempf May 13, 2015 7:25:14 AM

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